samedi 17 novembre 2012

Running A Bed And Breakfast Is Not A Walk In The Park

By Ted Fitzmaurice


It takes a special breed of person to run a successful bed and breakfast in Maryland Eastern Shore. It requires proprietors that love people and that enjoy opportunities to need different people and to cater to their every need. It also requires a personality that loves to please others and that takes pride in paying close attention to details.

Guesthouses focus upon the personal touch. Guests are made to feel as if they are part of the family and not just a paying person staying in an impersonal hotel where the service may be efficient but where individuals can get lost in the crowd. This is the unique feature of these establishments and it appeals to a lot of regular travelers.

When marketing a guesthouse the focus should be on the unique character of these hospitality establishments. The personal care and attention that every guest can expect should be highlighted. It is vital to also market the attractions and sights of the region. If special services are offered, such as wireless internet services, it should also be prominently marketed.

Many small, personally owned establishments simply do not have the budget to embark upon big marketing efforts. One of the best solutions is to forge good relationships with Chesapeake Bay Hotels and Eastern Shore Inns, for example, to be the preferred establishment in cases of overflow and double bookings. Hotels frequently have enquiries that they cannot satisfy and they are often willing to refer such guests to a trusted ally.

The mainstay of many B and B establishments is repeat guests. This source of business should never be underestimated. Satisfied guests are valuable sources of referrals and owners should take trouble to cultivate goodwill. This can easily be done by keeping careful records of the likes and dislikes of regular clients and by making sure that they feel like old friends every time they stay over.

One of the biggest drawbacks of this business is that the hours are long. In addition, many guesthouse owners live on the premises and there is a real danger that they can forfeit all privacy. It is therefore necessary to take steps that the private quarters of the owners are taboo to guests. It is better to be upfront and honest to guests about availability issues.

In order to find the best bed and breakfast in Maryland Eastern Shore it may be best to peruse consumer feedback sites, especially those that focus on accommodation establishments. These establishments offer superior service in terms of personal attention and intimacy. Frequent guests are often treated like old family friends and many people feel less lonely in such circumstances.




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